{"id":12415,"date":"2015-10-19T15:30:28","date_gmt":"2015-10-19T22:30:28","guid":{"rendered":"http:\/\/blog.ubertor.com\/?p=12415"},"modified":"2022-10-13T22:23:52","modified_gmt":"2022-10-14T05:23:52","slug":"restructure-your-site-to-attract-new-markets-morning-yus-bilingual-website","status":"publish","type":"post","link":"https:\/\/www.ubertor.com\/blog\/2015\/10\/19\/restructure-your-site-to-attract-new-markets-morning-yus-bilingual-website\/","title":{"rendered":"Restructure Your Site to Attract New Markets: Morning Yu&#8217;s Bilingual Real Estate Website"},"content":{"rendered":"<p>A couple of weeks ago a colleague of mine here at \u00dcbertor published a blog about &nbsp;<a href=\"http:\/\/www.rew.ca\/news\/attracting-overseas-buyers-with-a-bilingual-website-1.2059720\" target=\"_blank\" rel=\"noopener\">Attracting Overseas Buyers with a Bilingual Website&nbsp;<\/a>. I&#8217;d like to follow up on that since I can&#8217;t stress enough how important it&#8217;s become to cater to foreign investors. Merely adding a google translation widget on your site isn&#8217;t going to cut it. It&#8217;s about channeling an understanding for a different demographic, meeting needs and being relatable to this potential new customer.<\/p>\n<p>To better illustrate our vision for a bilingual real estate website site, I&#8217;d like to showcase a recently completed bilingual site by \u00dcbertor. <a href=\"http:\/\/morningyu.ourubertor.com\/\" target=\"_blank\" rel=\"noopener\">Morning Yu<\/a>, is an award- wining realtor, top seller at New Coast Realty selling over 180 properties in 2015 alone. Let&#8217;s take a closer look at her new, responsive, bilingual website.<\/p>\n<p><strong>Default site is in English with the option to easily switch to Chinese by clicking a tab on the navigation bar. The navigation bar and&nbsp;corresponding&nbsp;sub-tabs automatically change without compromising the aesthetic integrity of the site.&nbsp;<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><strong>Active listings view: Intuitive flow for search listings online. Addresses remain in English while the key details of the property are shown in Chinese characters.&nbsp;<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><strong>When viewing a property&#8217;s overview page whether it be for owned or&nbsp;reciprocity&nbsp;listings, all labels and call-to-cation buttons are in Chinese.&nbsp;<\/strong><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h3>If you&#8217;d like more information on how to transform your website to reel in new costumers, don&#8217;t be shy! <a href=\"https:\/\/ubertor.typeform.com\/to\/iF0lT2\" target=\"_blank\" rel=\"noopener\">We want to help you.&nbsp;<\/a><\/h3>\n<p>&nbsp;<\/p>\n<div data-counters='1' data-style='square' data-size='regular' data-url='https:\/\/www.ubertor.com\/blog\/2015\/10\/19\/restructure-your-site-to-attract-new-markets-morning-yus-bilingual-website\/' data-title='Restructure Your Site to Attract New Markets: Morning Yu&#8217;s Bilingual Real Estate Website' class='linksalpha_container linksalpha_app_3'><a href='\/\/www.linksalpha.com\/share?network='facebook' class='linksalpha_icon_facebook'><\/a><a href='\/\/www.linksalpha.com\/share?network='twitter' class='linksalpha_icon_twitter'><\/a><a href='\/\/www.linksalpha.com\/share?network='googleplus' class='linksalpha_icon_googleplus'><\/a><a href='\/\/www.linksalpha.com\/share?network='mail' class='linksalpha_icon_mail'><\/a><\/div><div data-position='' data-url='https:\/\/www.ubertor.com\/blog\/2015\/10\/19\/restructure-your-site-to-attract-new-markets-morning-yus-bilingual-website\/' data-title='Restructure Your Site to Attract New Markets: Morning Yu&#8217;s Bilingual Real Estate Website' class='linksalpha_container linksalpha_app_7'><a href='\/\/www.linksalpha.com\/share?network='facebook' class='linksalpha_icon_facebook'><\/a><a href='\/\/www.linksalpha.com\/share?network='twitter' class='linksalpha_icon_twitter'><\/a><a href='\/\/www.linksalpha.com\/share?network='googleplus' class='linksalpha_icon_googleplus'><\/a><a href='\/\/www.linksalpha.com\/share?network='mail' class='linksalpha_icon_mail'><\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>A couple of weeks ago a colleague of mine here at \u00dcbertor published a blog about &nbsp;Attracting Overseas Buyers with a Bilingual Website&nbsp;. I&#8217;d like to follow up on that since I can&#8217;t stress enough how important it&#8217;s become to cater to foreign investors. Merely adding a google translation widget on your site isn&#8217;t going [&hellip;]<\/p>\n","protected":false},"author":72320,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[26,46,1,16],"tags":[],"_links":{"self":[{"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/posts\/12415"}],"collection":[{"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/users\/72320"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/comments?post=12415"}],"version-history":[{"count":35,"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/posts\/12415\/revisions"}],"predecessor-version":[{"id":15070,"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/posts\/12415\/revisions\/15070"}],"wp:attachment":[{"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/media?parent=12415"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/categories?post=12415"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/tags?post=12415"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}