{"id":481,"date":"2007-02-07T00:37:25","date_gmt":"2007-02-07T08:37:25","guid":{"rendered":"http:\/\/blog.ubertor.com\/?p=481"},"modified":"2007-02-07T23:58:52","modified_gmt":"2007-02-08T07:58:52","slug":"donvan-is-sexy-blonde-condo-gay-hot-funny-and-vancouver","status":"publish","type":"post","link":"https:\/\/www.ubertor.com\/blog\/2007\/02\/07\/donvan-is-sexy-blonde-condo-gay-hot-funny-and-vancouver\/","title":{"rendered":"Donvan is &#8220;Sexy, blonde, condo, gay, hot, funny and vancouver&#8221;."},"content":{"rendered":"<p>Relevision Productions of Vancouver has produced a 5 part Comedy series; &#8220;sponsored&#8221; by Cressey Developments.<br \/>\nThe 5 part mini-series distributed through YouTube is an interesting approach to marketing the Yaletown Donovan Condo Development.<\/p>\n<p>This may be the biggest product placement ever!<\/p>\n<p>Marketers proclaim that people buy benefits not features. <\/p>\n<p>The Donovan series demonstrates in an entertaining manner the lifestyle of the urban fashionable, expresso sipping Yaletown Set.<\/p>\n<p><object width=\"425\" height=\"350\"><param name=\"movie\" value=\"http:\/\/www.youtube.com\/v\/ReMBSBccmmY\"><\/param><param name=\"wmode\" value=\"transparent\"><\/param><embed src=\"http:\/\/www.youtube.com\/v\/ReMBSBccmmY\" type=\"application\/x-shockwave-flash\" wmode=\"transparent\" width=\"425\" height=\"350\"><\/embed><\/object><\/p>\n<p>Whatever you think of the video; admire this&#8230; they have targeted a specific market with <strong>laser focus<\/strong>.<\/p>\n<p>Distribution of the video through YouTube with the tags &#8220;Sexy, blonde, condo, gay, hot, funny and vancouver&#8221; speaks volumes of whom they expect to buy condo&#8217;s within the Donovan.<\/p>\n<p>Some may ask what are &#8220;Tags&#8221;?; those some are not the target buyers of the Donovan. <\/p>\n<p>Great success comes from getting out of the comfortable middle and pushing yourself to the edge; I give kudos to this initiative and think it may become the Scion of Condo Marketing.<\/p>\n<p>Seth Godin proclaims the benefits of being a Purple Cow. I see one grazing on Richards.<\/p>\n<p><em>Learn More:<\/em><br \/>\nScion: <a href=\"http:\/\/en.wikipedia.org\/wiki\/Scion_%28car%29\">Limited edition vehicles quickly sell out.<\/a><br \/>\nTagging : <a href=\"http:\/\/en.wikipedia.org\/wiki\/Tags\">Folksonomy for condo&#8217;s<\/a><br \/>\nSeth Godin: <a href=\"http:\/\/www.amazon.com\/gp\/product\/159184021X?ie=UTF8&#038;tag=ubertor0a-20&#038;linkCode=as2&#038;camp=1789&#038;creative=9325&#038;creativeASIN=159184021X\">Purple Cow: Transform Your Business by Being Remarkable<\/a><img loading=\"lazy\" src=\"http:\/\/www.assoc-amazon.com\/e\/ir?t=ubertor0a-20&#038;l=as2&#038;o=1&#038;a=159184021X\" width=\"1\" height=\"1\" border=\"0\" alt=\"\" style=\"border:none !important; margin:0px !important;\" \/><\/p>\n<div data-counters='1' data-style='square' data-size='regular' data-url='https:\/\/www.ubertor.com\/blog\/2007\/02\/07\/donvan-is-sexy-blonde-condo-gay-hot-funny-and-vancouver\/' data-title='Donvan is &#8220;Sexy, blonde, condo, gay, hot, funny and vancouver&#8221;.' class='linksalpha_container linksalpha_app_3'><a href='\/\/www.linksalpha.com\/share?network='facebook' class='linksalpha_icon_facebook'><\/a><a href='\/\/www.linksalpha.com\/share?network='twitter' class='linksalpha_icon_twitter'><\/a><a href='\/\/www.linksalpha.com\/share?network='googleplus' class='linksalpha_icon_googleplus'><\/a><a href='\/\/www.linksalpha.com\/share?network='mail' class='linksalpha_icon_mail'><\/a><\/div><div data-position='' data-url='https:\/\/www.ubertor.com\/blog\/2007\/02\/07\/donvan-is-sexy-blonde-condo-gay-hot-funny-and-vancouver\/' data-title='Donvan is &#8220;Sexy, blonde, condo, gay, hot, funny and vancouver&#8221;.' class='linksalpha_container linksalpha_app_7'><a href='\/\/www.linksalpha.com\/share?network='facebook' class='linksalpha_icon_facebook'><\/a><a href='\/\/www.linksalpha.com\/share?network='twitter' class='linksalpha_icon_twitter'><\/a><a href='\/\/www.linksalpha.com\/share?network='googleplus' class='linksalpha_icon_googleplus'><\/a><a href='\/\/www.linksalpha.com\/share?network='mail' class='linksalpha_icon_mail'><\/a><\/div>","protected":false},"excerpt":{"rendered":"<p>Relevision Productions of Vancouver has produced a 5 part Comedy series; &#8220;sponsored&#8221; by Cressey Developments. The 5 part mini-series distributed through YouTube is an interesting approach to marketing the Yaletown Donovan Condo Development. This may be the biggest product placement ever! Marketers proclaim that people buy benefits not features. The Donovan series demonstrates in an [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1,15,16],"tags":[],"_links":{"self":[{"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/posts\/481"}],"collection":[{"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/comments?post=481"}],"version-history":[{"count":0,"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/posts\/481\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/media?parent=481"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/categories?post=481"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/tags?post=481"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}