{"id":9067,"date":"2014-02-20T10:19:30","date_gmt":"2014-02-20T18:19:30","guid":{"rendered":"http:\/\/blog.ubertor.com\/?p=9067"},"modified":"2014-02-20T10:30:19","modified_gmt":"2014-02-20T18:30:19","slug":"real-estate-websites-101-a-successful-homepage","status":"publish","type":"post","link":"https:\/\/www.ubertor.com\/blog\/2014\/02\/20\/real-estate-websites-101-a-successful-homepage\/","title":{"rendered":"Real Estate Websites 101: A Successful Homepage"},"content":{"rendered":"

While tracking the process of building our clients\u2019 Real Estate websites, I’ve noticed that some Realtors are still missing basic, key elements that makes home pages successful. Don’t worry though, I\u2019ve gathered 6 points you can see below, that you should consider adding, when building your home page.<\/p>\n

1. Name and Contact Info<\/strong><\/p>\n

It hardly seems fair to even include this on the list as it\u2019s an absolute no-brainer. This is always displayed as prominently as possible as you are marketing yourself<\/em>. But you’ll be surprised how many times, some Realtors forget to add their phone number or EMail on their homepage.<\/p>\n

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2. Calls to Action Buttons<\/strong><\/p>\n

Any marketing strategist will tell you that to create leads, you need calls to action. Get visitors clicking on something that interests them to take them to a contact form where they can leave their contact info, or allows them to call you on the spot – this is valuable for you to nurture them into a client.<\/p>\n

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3. Feature Listings<\/strong><\/p>\n

As a Realtor, what better way to grab your potential clients\u2019 attention than to WOW them with spectacular listings you’re selling. It\u2019s one way to get straight to the point, and also lets your current clients know you’re keeping their property up front and centre.<\/p>\n\"\"<\/a>\"\"<\/a>\n

4. Photography<\/strong><\/p>\n

This is just a surefire way to make your websites aesthetically appealing and not a total bore with just text. If you’re a Realtor focusing on a specific area, add photos that reflect the area you’re marketing and selling in.<\/p>\n

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5. Testimonials\/Awards<\/strong><\/p>\n

This is something you can showcase to emphasize how good you are at what you do – whether it be testimonials from your loving clients, or awards and recognition that you\u2019ve achieved – it\u2019s always nice to have a gold star on your wall.<\/p>\n

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6. Social Media Links<\/strong><\/p>\n

For the Realtors who are more social media savvy, put your social media links to show how exposed you are, and allow visitors to get connected to your profiles.<\/p>\n\"\"<\/a>\"\"<\/a>\n

Some last minute tips from our experience is that as a general rule, we always try to feature what\u2019s important on top. After all the first thing visitors see on websites is what\u2019s above the fold. Another modern trend that\u2019s popular right now is to keep it simplistic so that the relevant information and call to actions stand out more prominently! Keep it streamlined and avoid cluttered sites.<\/p>\n

Feel free to contact our team<\/a> or Ubertor’s Approved Vendors<\/a> if you have any questions, or are looking for a second opinion on your home page to get it up to par!<\/p>\n

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While tracking the process of building our clients\u2019 Real Estate websites, I’ve noticed that some Realtors are still missing basic, key elements that makes home pages successful. Don’t worry though, I\u2019ve gathered 6 points you can see below, that you should consider adding, when building your home page. 1. Name and Contact Info It hardly […]<\/p>\n","protected":false},"author":34170,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[83],"tags":[],"_links":{"self":[{"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/posts\/9067"}],"collection":[{"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/users\/34170"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/comments?post=9067"}],"version-history":[{"count":34,"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/posts\/9067\/revisions"}],"predecessor-version":[{"id":9092,"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/posts\/9067\/revisions\/9092"}],"wp:attachment":[{"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/media?parent=9067"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/categories?post=9067"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ubertor.com\/blog\/wp-json\/wp\/v2\/tags?post=9067"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}