Category Offline Promotion 22 articles to read

Bloodhound offline marketing techniques

Greg has some interesting offline promotion techniques for promoting your new listings: “We print business card-sized promotional pieces to advertise our open houses. These are distributed to every house in…

Seth Godin Podcast – definitely worth a listen

Seth Godin recorded a podcast with a few big name authors the other day. Definitely worth the time to listen. Along with Seth is Chris Anderson the author of The…

Shane Gibson sales help videos

Our pal Shane Gibson has posted some sales help videos on his sales blog (http://www.salesacademy.ca) Check them out. Shane has lots of interesting things to say and many helpful tips…

Are you “an ordinary real estate agent”?

Remarkable marketing guru Seth Godin writes about Business card mistakes. One of the common mistakes he points out is how real estate agents business cards typically look alike. He says…

newspapers losing ground to the online world

The Globe and Mail ran a story on the changing real estate market and it’s effect on newspaper advertising. “It’s bad enough that a cratering housing market is leading to…

Unique Marketing – do you stand out from the crowd?

I saw a post in the 37signals blog the other day about the 2008 Presidential Campaigns. Apparently all presidential candidate logos must use red, white, and blue. Sounds good right?…

Custom M&M’s for your real estate business

Saw an interesting promotion being run by M&M’s today and thought it could be applied quite nicely to the real estate industry. It seems that most real estate professionals do…