Realtor Biographies – time to update?

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I see that Dara has begun offering Biography writing services… now is a good time to review your Realtor Biography for the coming year. Here is what she posted in her blog:

Biographies – necessary for a realtor’s website, but so often missing!

In making sure that my clients have complete websites that accurately portray them, I have written a couple of biographies lately. The process has included an interview (could probably be done on the phone in about 30-60 minutes), and then me writing about one typewritten page in the third person. The realtor of course has the opportunity to make any suggestions/revisions they choose, and it’s then posted on their website.

My goal is to interview as if I was considering this person to be my realtor (for buying and/or selling), then writing about all the attributes that I feel give the best sense of the realtor, both professionally and personality-wise.

I think the bios have turned out very well and am considering adding it to my list of things I can offer. It’s text that can be useful over a long period of time and could be incorporated into other pages on their website. For example, a paragraph about how they work with buyers could be the main paragraph on a For Buyers page.

Would this service be of interest to the busy realtor who wants to provide that information but isn’t wanting to write the text themselves?I guess I’ll have to figure that out! READ MORE

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